Ad Nut
Aug 16, 2016

'Bud Light Party' supports equality

From the US: 'The Bud Light Party' for Anheuser-Busch by Wieden + Kennedy New York

Ad Nut doesn't understand why anyone would ever drink Bud Light when actual beers exist, but commends this series of ads starring Amy Schumer and Seth Rogen. The faux political spots smartly use the ample comedic gifts of the stars to deliver weighty messages with a light touch: They point out the lunacy of gender inequality in pay and pricing, the completely normal and joyous nature of same-sex weddings, and the need to be accepting of people across the whole spectrum of gender identities.

Issues that would have been controversial or even taboo 10 years ago are now fodder for beer commercials. Ad Nut rejoices.

Ad Nut spotted this ad thanks the Ad Nuts at Campaign US.

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