Ad Nut
Sep 26, 2019

Breaking big news demands good mobile coverage

THE WORK: ‘Time for a chat’, for Telstra by The Monkeys Sydney.

Ad Nut's not crying, you're crying.

This manipulative and predictable—but no less moving—film for Telstra by The Monkeys was directed by Brian Aldrich from Finch, and will run on TV and in cinemas, including during the AFL and NRL 2019 Grand Final.

Ad Nut is heartened that a gay love story will air during the footie and rugby finals, and it's not  something people will comment on or find odd. In fact, creatures younger than Ad Nut may not even remember a time when such a thing would have caused a stir. Progress, it's a beautiful thing.

No, Ad Nut is not crying again, you're crying again.

CREDITS

Client: Telstra
Chief Marketing & Brand Executive: Jeremy Nicholas
Network Marketing Principal: Sam Sherriff
Marketing Specialist: Danielle Davies

Creative Agency: The Monkeys Sydney
Group CCO & Co-Founder: Scott Nowell
Executive Creative Director: Vince Lagana
Creative Directors: Stuart Alexander, Daniel Fryer & Ben Sampson
Creative Team: Pierce Thomson, Maria Torres, Chloe Banicevic & Archana Murugaser
Business Strategy Director: Hugh Munro
Business Director: Toby Hussey
Account Director: Jennifer Johnson
Senior Account Manager: Jack Stone
Head of Production: Penny Brown
Senior Producer: Christina Wilmot

Production Company: FINCH
Director: Brian Aldrich
MD/EP: Corey Esse
EP: Karen Bryson
Producer: Cath Anderson
DOP: Daniel Ardilley

Editor: Dan Lee
Editorial: Arc

Grade: Ben Egleton
Flame: Drew Downes
Post Production: Atticus

Casting: Stevie Ray at McGregor Casting
Sound: Song Zu

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

Related Articles

Just Published

2 hours ago

Airbnb must learn to blend brand and performance, ...

Finding the right marketing mix is based on a huge number of factors that demand a truly agile approach.

3 hours ago

Iris unveils policy to incentivise clients to fight ...

Other agencies within the Cheil Worldwide network (Cheil, Barbarian, BMB and McKinney) have also pledged to join the initiative.

3 hours ago

John Hegarty: Agency craft is in decline

Writing skills are "deplorable" and the best work in the last 18 months came from the in-house team at Oatly, according to the 'H' in BBH.

3 hours ago

Publicis Groupe plots return to the office, with ...

The holding company is reimagining what getting back to work will look like.