Ad Nut
Sep 11, 2019

Beware of cheating felines

THE WORK: A campaign for the Hong Kong Competition Commission by Triangle.

Hong Kongers seem to have more on their minds these days than anti-competitive commercial enterprises, but nonetheless here's a new TV spot for the Competition Commission by the agency called Triangle. If you don't speak Cantonese, it may be helpful to know that the saying “pull a cat's tail” means "to cheat", and like in English, "fat cat” is related to being rich and greedy.


Client: Competition Commission
Ms Rita Ho, Senior Manager Public Affairs
Agency: Triangle
Creative Director: Rodney Tam
Art Director: Jeffrey Wong
Copywriter: Rodney Tam & John Fuery
Account Servicing: Eddy Lau
Production House: Bleu Arc
Director: Richard Au Yeung
Producer: Wenda Chan
Post-pro: FX3
Animation: FX3
Music: Benson Fan

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.


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