Ad Nut
Sep 20, 2019

Back-to-school shopping shouldn't be terrifying

THE WORK: 'Back-to-school essentials' for Sandy Hook Promise by BBDO.

THE WORK: 'Back-to-school essentials' for Sandy Hook Promise by BBDO.

It's a damn shame that this brilliant video from the US exists. School kids should not have to think about how to escape from a killer armed with assault weapons, or how to turn their athletic socks into tourniquets.

And yet here we are. 'Active-shooter drills' have become a common and accepted part of the back-to-school experience in the US. Ad Nut believes that the drills themselves inflict psychological damage, especially on young children,...

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