Ad Nut
Mar 7, 2017

All of the cringing: Behold not one but two amazing Australian government videos

Yes, this is exactly how real human beings talk and interact.

If you haven't yet seen these two videos (above and below) that attempt to make working in Australian government departments attractive to young people, then you are missing out on a source of unadulterated joy.

Ad Nut will leave the flummoxed spluttering to others, such as Rob Campbell and the rest of the world.

Instead, Ad Nut advise you to sit back and savour the experience. Here are a few nuts of pure goodness that you might want to watch out for:

Above, from the Department of Finance:

  • "Paleo pear and banana bread"
  • It makes me feel really uncomfortable when you call me "buddy", buddy.
  • No, the department secretary is not reading her script off her iPad! How dare you suggest such a thing.

Below, from the Australia Post:

  • "What's your favourite thing to buy online?" "Shoes."
  • "Is that the usual triple-shot, almond-milk, decaf chai latte with a touch of honey?"
  • Please don't leave your usual triple-shot, almond-milk, decaf chai latte with a touch of honey on our billiards table!
  • "Mad street cred"!

And of course, feel free to speculate about the enternal question: Are these videos purposely bad for the purposes of virality, or are they actually someone's idea of a decent video? (As fun as it is to believe the latter, Ad Nut's money is on the former.)

 

Ad NutAd Nut is a surprisingly literate woodland creature that for some unknown reason has an unhealthy obsession with advertising. Ad Nut gathers ads from all over the world and presents them for your viewing pleasure. Because Ad Nut loves you.

Need more ads? Visit Ad Nut's colleagues: Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East

 

Topics

Related Articles

Just Published

7 hours ago

Curiously colourful creatures conquer new HP campaign

The MediaMonks social-first campaign utilises the talents of Aussie artist Mulga, known for his vibrant illustrations.

8 hours ago

Move and win roundup: Week of May 16, 2022

Wunderman Thompson, LoopMe, Jack Morton, Weber Shandwick, Carat, and more to come in our weekly round-up of people moves and account wins.

9 hours ago

BBDO's ups and downs stabilises in 2021

AGENCY REPORT CARD: After a tough year of office closures, BBDO overturned its struggles and finished 2021 with double-digit growth while making compelling pieces of work in many markets.

10 hours ago

Budweiser's APAC CMO on 'effortless marketing'

Matt Che expands on building a beer empire in the region, sticking to its brand purpose through inclusivity while celebrating seasonal events and using experiential tech to leverage consumer insights.