Sounding board: APAC experts speak on marketing and comms issues
The APAC marketing and communications industry has questions. The APAC marketing and communications industry has answers (or at least opinions).
What Parasite's Oscar win means for Korean culture
SOUNDING BOARD: We ask the industry how the success of 'Parasite' will affect brand appetite for Korean content.
'Phygital' blend becomes key to India's ecommerce race
What's behind the race to blend online ecommerce with offline kirana stores in India, and who will win?
How should brands handle comms during the coronavirus crisis?
SOUNDING BOARD: Amid region-wide panic and business shutdowns, PR heads weigh in on how brands should communicate their messages effectively.
How agencies are adapting to Hong Kong uncertainty
SOUNDING BOARD: Amid the recent cancellation of projects and events in Hong Kong, we ask agency heads about the repercussions for them, and whether clients are wary about the situation.
Does Facebook's Libra currency have a future?
SOUNDING BOARD: After a rocky launch and a grilling from Congress, cryptocurrency experts give their view on whether Facebook's Libra still has legs.
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