Customer experience

Customer experience

An archive of content pertaining to customer experience marketing

Mar 6, 2024

Customer experience can no longer be an afterthought: David Shulman, global CEO, Havas CX

With a mission to reshape brands through exceptional customer experiences, Havas' Shulman discusses strategies for balancing soaring consumer expectations with personalised and meaningful interactions in a fiercely competitive market.

Jan 7, 2024

3 resolutions for creating the best possible CX in 2024

Generative AI and economic uncertainty will continue to muddy the waters for brands and marketers.

Aug 15, 2023

Client centricity: It’s all about collaboration

WPP Singapore's David Dahan shares why collaboration is the key to serving up the best work by the best teams, who are also the most satisfied with their work.

Jun 28, 2023

The Philippines' top brands for customer experience

The Philippines list follows the top 50 CX brand ranking across Southeast Asia revealed at Campaign360, in partnership with Milieu Insight.

Jun 15, 2023

Singapore's top brands for customer experience

The Singapore list follows the top 50 CX brand rankings across Southeast Asia revealed at Campaign360, in partnership with Milieu Insight.

Jun 11, 2023

Thailand's top brands for customer experience

The Thailand list follows the top 50 CX brand ranking across Southeast Asia revealed at Campaign360, in partnership with Milieu Insight.