China in transition: Special report

Special China coverage from the September 2013 Campaign Asia-Pacific.

Sep 9, 2013

China in transition: FMCG goes premium

Chinese consumers are increasingly prioritising quality over cost savings in household purchases.

Sep 9, 2013

China in transition: Marketers swing towards mobile

While there are still barriers to mobile marketing in China, brands are at last realising the potential payoffs are too big to ignore.