SINGAPORE - It is no longer possible to run marketing without technology, but judging by a panel discussion in Singapore yesterday, CMOs and CIOs are no closer to agreeing about their position in the pecking order.
SINGAPORE - Waggener Edstrom Worldwide has hired Stephen Tracy to head up its Insight & Analytics (I&A) practice across Asia-Pacific.
ASIA-PACIFIC - Waggener Edstrom Worldwider has hired Zaheer Nooruddin, formerly regional lead digital strategist at Burson-Marsteller, as vice-president and APAC regional digital strategies lead.
SINGAPORE - Burson-Marsteller has appointed Zaheer Nooruddin as director and lead digital strategist for its Greater China operations in Beijing, Shanghai, Guangzhou, Chengdu and Hong Kong.
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