Aug 9, 2013

Winery's campaign shows extreme geology behind its vineyard

A new press and in-store campaign for Wynns Coonawarra Estate dramatically illustrates the geologic and climatological events that formed the winery's terroir, including multiple ice ages, prehistoric oceans and 'aeons of blazing sunshine'. The campaign by DDB Melbourne, titled 'It's all a matter or time', debuted August 1. See below for credit list.