travel marketing
Sailing with splendour: Dentsu Creative cruises in luxury in new global campaign
Sojourns under a splendid summer sun afloat a luxury cruise upon the depths of the European seas? Yes please and thank you, says Ad Nut.
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Hilton marketer on future-proofing the travel industry
SPIKES ASIA ACADEMY: Because "nothing will be the same again" in travel, Hilton's Ivy Esquero has a few tips on operating in the 'new normal'.
Four senior citizens show you how a road trip is really done!
Four retired women, one van, stunning landscapes and an epic road trip—a new campaign by 303 MullenLowe Perth and Mediahub focuses on an unexpected demographic and destination.
Travel marketing under COVID-19: Is there any point?
We speak to travel marketers in the region about their approach during this period of no-travel and whether or not it's valuable to continue marketing.
Klook co-founder shares his brand-building recipe
Eric Gnock Fah, Klook COO and co-founder, explains the roles that marketing, data and CX play in building a new-economy brand.
Best strategies for marketing to China’s digital-savvy travellers
As China’s outbound tourism continues to rise, travel marketers across Asia tell us how they are keeping pace and devising new strategies to attract China's digital-savvy and outwardly mobile younger generations.
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