ssps
Oct 3, 2023
PubMatic's Activate rolls out in APAC, adtech battle heats up
PubMatic’s new tool, Activate, allows agencies to go directly to the SSP, bypassing DSPs. How will this change the ad tech landscape in APAC?
PROMOTED
Nov 30, 2020
Consolidation raises the stakes for SSPs
innovative SSPs provide publishers and buyers with the ability to test and learn before change happens.
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