sportfive
Women to Watch Greater China 2023: Echo Li , Sportfive
Li is a bright spot in China’s sports marketing scene and has accomplishments to match.
United for success: How Chinese brands can leverage sports to win internationally
SPORTFIVE’s Echo Li expounds on how Chinese brands can use 'the beautiful game' to raise their global profile.
40 under 40 2020: Echo Li, Sportfive
Echo Li was single-handedly tasked to expand an entire business in China—and to say that she rose to the occasion is an understatement.
Emerging from Covid-19: 5 reasons to be optimistic about the sports industry
Adrian Staiti, APAC President of sports marketing agency SPORTFIVE challenges the cautious outlook for the sports industry and suggests how a better normal will flourish once markets come out of the pandemic.
SPORTFIVE and Supponor extend partnership
Global sports business agency SPORTFIVE and global leader in virtual advertising technology and solutions for live broadcast sports Supponor have agreed to extend their cooperation – which has been in place since 2017 – by a further three years.
Lagardère Sports and Entertainment rebrands as Sportfive
The sports-marketing agency and consultancy styles the brand name with an underlined 'V' for victory.
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