selling

Dec 23, 2016

How Hatchimals became this year's toy craze

Every holiday season sees one toy that catches everyone's imagination and becomes a cultural phenomenon. We spoke to the key players behind the marketing of 2016's toy sensation.

Oct 8, 2013

Q&A: Mary Kay is not a cult, and China loves direct sellers

CHINA - KK Chua (pictured), the Asia-Pacific president of Mary Kay, speaks about how China sales have surpassed the direct-selling brand's home market. Salesforce motivation, not founder-worship, is key.