roadshow
Arsenal and 30 agencies ensnared in alleged BYD fraudulent misrepresentation case
More than 30 domestic ad agencies are crying foul after Chinese electric-car brand BYD indirectly absolved itself of payment obligations for RMB1.1 billion worth of ad production fees.
RoadShow rolls out bus with high-powered sound system for music-related marketing
HONG KONG - RoadShow, the OOH media channel in Kowloon Motor Buses, which is celebrating its 10th anniversary, has today rolled out 10 new buses outfitted with 10 pairs of premium JBL hi-fi speakers and amplifers.
Roadshow Hong Kong celebrates 10th anniversary with charity outreach
Roadshow, the OOH media channel in Kowloon Motor Buses, is celebrating its 10th anniversary this year. As part of its CSR outreach, it has partnered with Agency for Volunteer Service to do a series of voluntary work projects in five key districts in Hong Kong. Cantopop celebrities and guests joined Carrie Lam Cheng Yuet-ngor, chief secretary for administration of the HKSAR, for a fun night out at a finale event and mini-concert at the Noah's Ark on Friday 10 August.
RoadShow replaces Buspak as ad sales agent for Kowloon Motor Bus
HONG KONG - RoadShow will become the exclusive advertising sales agent of Kowloon Motor Bus (KMB), starting 1 November. It replaces Buspak, which has held the business since 2005.
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