A new film by Iris promotes Arsenal's third kit ahead of the Premier League's return to action Saturday.
Unfortunately, so does this campaign.
Anna Bateson takes over as interim Guardian CEO.
Launch follows ugly scenes in Sofia this week, where players were subjected to racist abuse.
Move follows new brand identity after the league parted ways with Barclays
GLOBAL - The Football Association (FA) is looking to use a new sponsorship deal with Budweiser to promote the FA Cup globally, taking on internationally popular competitions such as the Premier League and the Champions League.
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