Aug 12, 2015

It's not just Coke: Big Food and the new astroturf

Report slams grocery and agribusiness brands for hiding behind front groups pushing pseudoscience

Aug 20, 2014

Brands pushed to join battle of the bulge

As governments around Asia tackle rising obesity levels, food companies are under pressure to make their products healthier.

May 9, 2013

Coca-Cola's labeling decision to drive nutritional understanding in Asia

ASIA-PACIFIC - Coca-Cola's plans to display calorie labeling on the front of all its packaging help to position the brand on the right side of the obesity issue and should promote better nutritional understanding among consumers in Asia, according to a brand consultant.

Feb 7, 2012

Consumer study: More than half think they’re fat, want better nutrition info

GLOBAL – On average, 53 per cent of consumers around the world think they’re overweight, an increase from 50 per cent three years ago, according to a study by Nielsen. The Asia-Pacific region is not far behind, with 48 per cent reporting themselves too heavy.

Sep 4, 2009

Korean obesity specialist 365mc picks TBWA for creative and media

SEOUL - Korean obesity clinic 365mc has appointed TBWA to handle creative and media planning and buying duties after a pitch that also included 4D, the online arm of Havas-owned Euro RSCG Next.