mengniu

Jun 24, 2019

Mengniu Dairy and Coca-Cola sign joint Olympic sponsorship

Mengniu expects the partnership, which extends through the 2032 games, to be a "catalyst" for global growth.

Jun 20, 2019

Public squabble erupts between Yili and Mengniu over Olympic sponsorships

Yili said it may have to withdraw as the 2022 Beijing Winter Olympics official dairy partner, calling dealings between rival Mengniu Dairy, Coca-Cola and Olympic organisers a "scandal".

Jun 19, 2018

What's that jumble of Chinese characters at the World Cup?

Your comprehensive guide to the official and unofficial Chinese sponsors on display at the World Cup — and what their presence says about China's long-term football ambitions.

Apr 23, 2018

China’s food brands deal with indigestion overseas

Chinese food companies still need much nutritional support before they can get overseas consumers to take a bite of their branded food products—for now.

Jan 11, 2016

Mengniu veterans set out to be the 'Muji of yoghurt'

GUANGZHOU - Tired after years of "ups and downs" in the China dairy industry, a group of colleagues have left Mengniu and started fermenting their own yoghurt brand, which aims to overcome consumer concerns about safety with an 'Honest' approach to the food's health benefits.

Oct 21, 2013

Mengniu pitches media business

BEIJING - Dairy giant Mengniu has called a media pitch, with Carat, Starcom and its incumbent agency Optimedia vying for the business.