luxury car

Feb 21, 2018

Infiniti places ambition over odds in its push for growth

Still working to define itself in Asia, the Japanese carmaker is betting on social media and aims to combine inspiring human stories with more insight into its own brand DNA.

Sep 27, 2016

Infiniti works to hone its ‘entrepreneurial’ positioning

Nissan’s luxury subsidiary is aiming for sharper definition to help it claim more share in its key markets.