Football appetite is surging regionally as a welcome distraction from COVID-19, giving brands the chance to align with this hugely positive social currency.
Leaders from FIFA, La Liga and Arsenal FC discuss their plans for Asia domination.
In a chat with Campaign India, La Liga's India head talks about how the league is looking to interact with the Asian football fan, early kick-off times, Cristiano Ronaldo, Facebook and more.
Global football publication teams up with live football fantasy app for commercial opportunities.
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