HONG KONG - Mandarin Oriental is celebrating its 50th anniversary this October, and London Advertising commissioned pop art guru Sir Peter Blake to create a colourful collage of some of the brand's celebrity fans, 10 of whom will attend the hotel’s first celebration event here in October.
Hong Kong's Landmark shopping mall plans to celebrate Karen Mok's 20-year career as a singer, actress, style icon and brand ambassador, with "The Age of Moknificence - Karen Mok 20th anniversary exhibition,", which will be held at Landmark Atrium from 15 to 21 September. The exhibit will feature a glamorous 'backstage' with Mok's stage and movie costumes, awards, personal photos and videos.
SHANGHAI - A new TV and print campaign to promote the 2013 Cadillac SRX has been launched in China days after GM recalled more than 2,600 affected vehicles due to an issue with wheel nuts.
HONG KONG - Mandarin Oriental has signed up multi-award winning Hong Kong actress and singer Karen Mok as its latest 'celebrity fan' in its US$6 million global advertising campaign, 'He’s a Fan/She’s a Fan'.
BEIJING - Over 600 senior marketers attended the fourth Tencent MIND Conference 2011 in Beijing which concluded on 28 April.
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