ipo
As it rapidly expands, is Lalamove’s brand versatile enough to conquer the world?
BRAND HEALTH CHECK: The IPO-bound company’s bright orange branding is unique in a low-involvement category, but as it considers further expansion beyond its mainstays of Mainland China and Hong Kong, can it continue to stand out?
DoubleVerify goes public at $4.2 billion valuation
The adtech company IPOs as brand safety problems persist.
Grab plans US IPO: As it looks to bolster its position, what does this mean for marketers?
Experts from Forrester, R3 and Superunion provide insight on what opportunities the listing, expected to be the largest-ever US IPO by a Southeast Asian company, will open up for marketers in the region.
Oats, floats and jokes: what can start-ups learn from Oatly?
Oatly is using brand personality to cut through a half-century of sameness.
Snap's Q4 losses up 44% on $100 million one-time charge
Even as revenues and user numbers grow, profits remain distant two years after the company's messy IPO.
Chinese celebrity agency gets tepid Wall Street reception
Ruhnn suffered a near 40% drop in its share price on the first day trading in New York. Campaign sister publication Finance Asia highlights some of the risks in its business model.
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