ipo

Dec 8, 2021

As it rapidly expands, is Lalamove’s brand versatile enough to conquer the world?

BRAND HEALTH CHECK: The IPO-bound company’s bright orange branding is unique in a low-involvement category, but as it considers further expansion beyond its mainstays of Mainland China and Hong Kong, can it continue to stand out?

Apr 22, 2021

DoubleVerify goes public at $4.2 billion valuation

The adtech company IPOs as brand safety problems persist.

Apr 14, 2021

Grab plans US IPO: As it looks to bolster its position, what does this mean for marketers?

Experts from Forrester, R3 and Superunion provide insight on what opportunities the listing, expected to be the largest-ever US IPO by a Southeast Asian company, will open up for marketers in the region.

Mar 24, 2021

Oats, floats and jokes: what can start-ups learn from Oatly?

Oatly is using brand personality to cut through a half-century of sameness.

Feb 5, 2020

Snap's Q4 losses up 44% on $100 million one-time charge

Even as revenues and user numbers grow, profits remain distant two years after the company's messy IPO.

Apr 8, 2019

Chinese celebrity agency gets tepid Wall Street reception

Ruhnn suffered a near 40% drop in its share price on the first day trading in New York. Campaign sister publication Finance Asia highlights some of the risks in its business model.