Is DDB and Foxtel's 2,000 square metre virtual graveyard built to 'honour' late Game of Thrones characters excessive? Exceptionally so—but it's all in the spirit of the unbridled hype surrounding the final season of the HBO series.
Digital hypnosis is the centrepiece of the company’s latest campaign, in conjunction with HBO.
The Hong Kong-headquartered auto brand brings a touch of poetry to a TVC starring Game of Thrones actor Kit Harington.
HONG KONG -CASBAA Convention 2013 delegates were hosted in style at HBO Asia's Serangoon Night-themed party. Held at The Parlour and Champagne Room at the Hullet House Hotel, event highlights included a live band and molecular gastronomy canapes by two-Michelin star chef, Alvin Leung.
HONG KONG - HBO is set to debut its HBO GO internet streaming service in Asia via local pay-TV provider now TV, giving subscribers mobile access to "Game of Thrones", "The Newsroom", "True Blood" and other popular programmes with only a 12-hour delay after the shows air in North America.
HONG KONG- Last week, HBO Asia hosted a screening of its new television series The Game of Thrones. The American-made medieval fantasy television series captivated the imagination of over two million US viewers within the ten episodes of the first season. The series has been set to air in Asia from the end of August.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins