genki forest

Mar 23, 2023

Brand Health Check: Will a new name, logo and products grow a new future for Chi Forest?

BRAND HEALTH CHECK: A controversial beverage brand that never lacks new marketing tricks and tactics, will Genki Forest's rebranding to Chi Forest help it compete?

Apr 12, 2021

Milk tea brand in hot water over '0 sucrose' claims

Fast-growing Chinese drink brand Genki Forest has had to apologise and change the labels on its popular milk tea products.