The platform is launched as part of the larger growth strategy for Flipkart’s ad tech business
Not all ecommerce brands are capitalising on the steady rise in online shopping. Top players Amazon, Lazada and Taobao saw strong gains but others like Ebay, Rakuten, Zalora and Flipkart still have work to do.
India’s consumers are becoming digitally empowered. Here’s how brands can keep up.
BANGALORE – Media agency MEC has today nabbed the media duties for FlipKart, the Bangalore-based e-commerce portal, following a multiple agency pitch.
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