financial
Google parent Alphabet’s profit surges in Q3 as ad spend ‘stabilizes’
Executives said advertisers turned to Google’s AI-powered products in the quarter to drive ROI and efficiency
S4 stutters as clients pull back in May and June
Content practice continues to experience weakness.
How Citi discovered 'True Worth' through brand storytelling
Citi’s latest campaign is driving three in every four new digital clients. Mylene Ong, head of digital sales and marketing at Citi Singapore, shares how the pivot to brand purpose has delivered big results.
Marketers expected to scrutinize partner contracts post-SVB collapse
Advertising economy experts suggest the Silicon Valley Bank failure is generating increased uncertainty in the ad market and a reevaluation of vendor contracts.
Dentsu's organic growth slips in 2022 on flat revenue in its home market
Covid-related weakness in China offset resilience in European markets during the second half of the year.
Dentsu continues strong growth trajectory in Q2
The network's Customer Transformation & Technology division grew 22.25%, powering overall gains for a second straight quarter. Protracted sale of the Russian business dilutes net gains.
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