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Jun 20, 2022

Dentsu International drops DentsuMB, 360i and Isobar names to break down silos

Dentsu Creative has been led by chief creative officer Fred Levron.

Nov 23, 2021

DentsuMB CCO on creating global cinematic blockbusters for Coca-Cola

Chief creative officer Simon Lloyd reflects on creating Coca-Cola's Halloween and Christmas ads and the lessons on emotive storytelling he took from his time at Adam & Eve/DDB.

Nov 21, 2021

Coca-Cola holiday offers simple message of festive joy and inclusion

Reminiscent of pandemic lockdowns, the heartwarming film presents a solution to the millions of children living without a chimney for Santa to come down.