cryptocurrency

Aug 11, 2022

Crypto ad ban in Singapore: How have platforms changed their marketing strategy?

Even though cryptocurrency adoption has grown exponentially globally, Singapore has banned crypto platforms from advertising their products due to various reasons. We ask the industry how they're navigating this ad ban.

May 10, 2022

Gucci puts other luxury brands on notice by accepting crypto

Gucci’s move into crypto shows that it pays to constantly push the envelope and play to win. What can other brands learn from the brand’s bold strategy?

Mar 23, 2022

UK ad regulator warns more than 50 cryptocurrency advertisers of bans

The Advertising Standards Authority says transgressors have until 2 May to put their houses in order or face being reported.

Mar 18, 2022

ACCC sues Meta over Facebook scam crypto ads

Australian regulator alleges that Meta "aided and abetted" scams that have robbed citizens of thousands of dollars since 2020.

Jan 19, 2022

UK Chancellor launches crackdown on 'misleading' cryptocurrency ads

Cryptocurrency will be held to the same advertising standards as stocks, shares and insurance, government decrees.

Dec 13, 2021

Cryptocurrency marketing takes off in Asia, but with scams and fraud along for the ride

The growing popularity of crypto investing in Asia has given rise to fraudulent or scam ads. Is tougher regulation needed by advertising bodies, and what standards need to be applied to agencies who get involved with crypto startups?