SPIKES ASIA - With over a 100 million YouTube views, brands are keen to profit from Casey Neistat’s free-spirited storytelling. Or at least figure out his formula. In a DDB-presented session, Campaign Asia’s Adrian Tse sat in on Neistat's Spikes Asia session and talked to him about his craft.
Following his main stage appearance at Spikes Asia, filmmaker Casey Neistat spoke to us about storytelling, his inspiration and why work is more important that the idea.
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