bryce whitwam

Jul 31, 2019

Bryce Whitwam named China CEO for MRM McCann

The former Wunderman leader replaces Mike Zeng.

Jan 14, 2016

Bryce Whitwam steps up as Wunderman China CEO

SHANGHAI - Wunderman has announced the promotion of Bryce Whitwam to the newly created role of chief executive officer of Wunderman China.

Jul 9, 2013

The view from China: Growing consumer sophistication

Asia's Top 1000 Brands: Consumers in China becoming more discerning and selective.

Nov 11, 2010

The evolution of China’s follower brands

A number of Chinese brands that began as copycats have shaken off that stigma to become successful in their own right. But where do they go next?

Sep 8, 2010

Google runs recruitment ads before Inception in theaters

BEIJING – Last Thursday, the Hollywood blockbuster 'Inception' premiered in China featuring Google recruitment adverts before the screening.

Jul 19, 2010

L’Oreal launches mini drama series for cosmetics brand Yue Sai

Yue Sai, a Chinese beauty brand under L’Oreal China, has launched a social media initiative titled ‘Buzz my heart’.