As audiences consume more global content, brands are tapping into the rising popularity of East Asian pop culture among U.S. audiences.
The soaring popularity of the multi-billion-dollar Japanese anime industry has not gone unnoticed by Netflix, Prime, Disney, or Sony Pictures—and it's about time that brands take similar notice.
‘Type S: Chiaki’s Journey,’ a four-episode series, debuts at the 2022 Sundance Film Festival.
Originating in Japan, the virtual idol trend is spilling over to mainstream livestreaming sites like Douyin and Taobao Live.
The company sees growing demand for anime over advertising in Japan and abroad.
Faulty accounting had been discovered at the Japanese anime studio after ADK bought it last summer.
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