american
Jan 20, 2020
Cocky American marketers struggle to look beyond data in China
Failure to consider cultural and emotional factors limits their ability to crack world's second-largest economy.
Apr 25, 2013
JWT Hong Kong adds newly acquired Samsonite sub-brands to Asia portfolio
HONG KONG - Samsonite has handed JWT regional duties for its newly acquired Hartmann and High Sierra sub-brands, which will be launched in Asia in the third quarter of this year.
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