The gross, the bad, and the awkward.
A statement provided by Air China apologises but attempts to distance the brand from the scandal by blaming the magazine editors.
GUANGZHOU - Online ad agency &c. has signed a retainer contract with China Southern Airlines (CSA) through its Guangzhou office.
State-owned carrier Air China is focusing on customer service to step up its brand image in a new campaign developed by Ogilvy & Mather Beijing.
The biggest threat facing China's airlines last year did not come from global carriers. Instead it came from domestic high-speed trains now plying the heavily travelled corridors between first and second tier cities within the country's 33 provinces.
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