UM
What CMOs want in a media agency, according to new study
The latest Forrester Wave report ranks UM, OMD, Carat and Starcom among the top global media shops of today.
UM named global AOR for all Energizer Holdings brands
Some of the company's brands include Energizer, Armor All, Eveready and Rayovac.
Beyond two major global wins, how did UM fare in 2019?
AGENCY REPORT CARD: See UM's overall grade and our detailed report breaking down its 2019 performance in terms of leadership, creativity, innovation, business growth, and people/diversity initiatives.
Agency Report Card 2019: UM
Kasper Aakerlund set out ambitious goals for UM in his first full year leading the charge, including doubling its organic revenue and strengthening its geographic spread. But did he achieve them?
China industry insiders assess the COVID-19 impact
China-based leaders from Dentsu Aegis, UM, Kantar and more discuss effects and strategies.
IPG Mediabrands set to land Emirates' global media account
Havas has run the airline's business for six years.
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