The journey of Publicis chairman & CEO Arthur Sadoun and his predecessor Maurice Lévy to an empty Cannes features in a short mock film to promote the Groupe's Cannes-Do awards.
CEO dedicates day to tackling industry-wide racial inequality.
Publicis CEO also called for industry-wide solidarity in light of Covid-19.
The holding company leader addressed current events in America and internal news related to COVID in a video for staff.
A dedicated 'Power of One' team will handle the planning function, with an emphasis on customer data. The fate of the brand's media buying in China remains unclear.
Publicis Groupe got a lot of notice last week for guaranteeing clients their money back if its agencies fail to meet certain KPIs. The Ad Contrarian asserts that one thing is certain: "Publicis will be torturing the shit out of the KPIs".
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