Consumers in APAC concerned about worsening inequalities and don't want brands to sell dreams: Report
Asia-Pacific consumers chart higher than the global average when it comes to financial and racism concerns caused by the pandemic, and brands should respond accordingly, study finds.
WPP is recommitting to creativity with the new hire.
McCann Worldgroup CEO Bill Kolb said the moves are about bolstering the strength of the integrated agency’s individual brands.
The longtime chairman will be replaced by Bill Kolb at the end of the year.
Emily Chang replaces Ronald Sun, who is stepping down after three years as CEO.
TOP OF THE CHARTS: People in Asian markets remain more worried about COVID-19 than the global average, according to the latest research from McCann's Truth Central unit.
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