Epsilon

Apr 16, 2021

Publicis CEO on growth and Epsilon's instrumental role

Arthur Sadoun speaks to Campaign after reporting organic revenue growth of 2.8% in the first three months of 2021.

Apr 9, 2021

Epsilon and The Trade Desk partner to preserve targeting as cookies disappear

Epsilon’s CORE ID will be interoperable with Unified ID 2.0 and available self-service through The Trade Desk.

Feb 3, 2021

Epsilon elder fraud case raises questions for holding companies

The case makes it worth reconsidering potential liabilities for agencies as privacy laws shift.

May 1, 2020

Publicis Groupe launches money-back guarantee to marketers

Publicis Groupe has unveiled a new service that promises marketers a complete refund if it fails to meet agreed performance targets for campaigns.

Jul 3, 2019

Arthur Sadoun: Accenture 'doesn't understand marketing enough' to do acquisition like Epsilon

Publicis Groupe was best partner from strategy point of view, despite not being the most compelling on price, chairman and CEO says.

Jun 25, 2019

S4 Capital says Publicis’ Epsilon deal 'risky'

S4 Capital chief executive questions Publicis Groupe’s $4.4 billion acquisition of business that “might not exist in a few months”.