Stubbs will lead iProspect from Singapore.
Study shows 39 percent of connected consumers in APAC now using Instagram; 15 percent on Snapchat.
In this exclusive interview Campaign Asia-Pacific speaks to APAC CEO Vishnu Mohan and Malaysia CEO Andreas Vogiatzakis about the strategy behind the newly launched agency and its big regional win.
WeChat is clamping down on zombies that inflate exposure numbers.
Outrage over a Japanese fish farming promotion seems much ado about nothing.
Facebook’s video miscalculation underscores the need for independent verification, a focus on view quality and platform diversification, experts say.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins