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Five things you need to know about: Outdoor in Asia-Pacific
Dec 31, 2009
Ashish Bhasin

Five things you need to know about: Outdoor in Asia-Pacific

Ashish Bhasin, chairman India, CEO Southeast Asia and director of Posterscope Asia-Pacific, shares five facts about outdoor advertising in the region.

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Has the recession moved out-of-home advertising any closer to accountability?
Dec 31, 2009
Staff Reporters

Has the recession moved out-of-home advertising any closer to accountability?

The last couple of years have seen some awkward questions asked of the outdoor industry in Asia. Here are what the industry insiders had to say.

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Asia's top digital brands: Embracing social channels
Dec 31, 2009
David Tiltman

Asia's top digital brands: Embracing social channels

Brands need to embrace social channels more fully if they are to raise trust levels.

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Asia Pacific Leads the Way in Mobile Marketing
Dec 23, 2009
Rohit Dadwal

Asia Pacific Leads the Way in Mobile Marketing

The Mobile Marketing Association (MMA) recently announced the winners for its Fifth Annual Global Mobile Marketing Awards. As the MMA representative for Asia Pacific, it was very encouraging for ...

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Rebecca Yen appointed to lead Mediabrands Taiwan
Dec 17, 2009
Asiya Bakht

Rebecca Yen appointed to lead Mediabrands Taiwan

TAIWAN - Rebecca Yen (pictured) has been appointed to the newly created position of managing director of Mediabrands Taiwan.

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Steve Dahllof named regional CEO of Ogilvy PR
Dec 17, 2009
Anita Davis

Steve Dahllof named regional CEO of Ogilvy PR

ASIA-PACIFIC - Ogilvy PR has named Steve Dahllof (pictured), managing director of the network's global strategy and planning group, as Asia-Pacific CEO - the role vacated by Christopher Graves.

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Off the Fence... Has the media industry gone backwards in '09?
Dec 17, 2009

Off the Fence... Has the media industry gone backwards in '09?

After a brutal 12 months, is the media sector in a weaker position than it was at the end of 2008?

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Perspective.... 2009 won't be missed, but 2010 promises to  be just as exhausting
Dec 17, 2009
David Tiltman

Perspective.... 2009 won't be missed, but 2010 promises to be just as exhausting

This issue, we look back on 2009.

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Social media sees breakthrough year
Dec 17, 2009
Anita Davis

Social media sees breakthrough year

ASIA-PACIFIC - The past 12 months have seen astonishing growth for the region's social networks.

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Edelman Digital bolsters global team
Dec 17, 2009
Arun Sudhaman

Edelman Digital bolsters global team

GLOBAL - Edelman has beefed up its worldwide digital capabilities, adding David Armano (pictured) as an SVP in New York, and naming a new head of digital strategy in India.

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Mobile Advergaming
Dec 17, 2009
Rohit Dadwal

Mobile Advergaming

There's been a lot of hype lately about gaming, advergaming, and the role both play in the mobile marketing value chain. Brands can use mobile games for brand awareness, premium content revenue, ...

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UPDATE: PHD wins Unilever's Greater China media, denies price claims
Dec 16, 2009
Kenny Lim

UPDATE: PHD wins Unilever's Greater China media, denies price claims

SHANGHAI - Unilever has awarded Omnicom Media Group's (OMG) PHD its US$440 million media business in China, dislodging incumbent Mindshare.

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AirAsia set to review regional media account
Dec 16, 2009
Asiya Bakht

AirAsia set to review regional media account

KUALA LUMPUR - Malaysia-based budget carrier AirAsia is set to pitch its regional media business.

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Thai media agencies to charge pitch fees
Dec 16, 2009
Asiya Bakht

Thai media agencies to charge pitch fees

BANGKOK - Media agencies in Thailand will start charging pitching fees to cover costs they have incurred during the review process. The fees come into force from January 2010.

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Youku, Coke win infringement case against Voole
Dec 16, 2009
Anita Davis

Youku, Coke win infringement case against Voole

BEIJING - The Haidian District Court has cleared Youku and Coca-Cola of all copyright infringement charges, rejecting lawsuits backed by Union Voole Technology on behalf of the Chinese Online Video Anti-Piracy Alliance.

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Clear Channel Singapore's managing director Telly Tan resigns
Dec 16, 2009
Asiya Bakht

Clear Channel Singapore's managing director Telly Tan resigns

SINGAPORE - Clear Channel Singapore has announced the resignation of its managing director Telly Tan.

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Ogilvy extends lead as Pepsi China win boosts OMD
Dec 16, 2009

Ogilvy extends lead as Pepsi China win boosts OMD

The Business Performance Leagues are compiled on a monthly basis by Media magazine. Business performance is measured according to the annualised billings value of accounts won and accounts lost.

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MediaTV: Agency heads review of the year
Dec 16, 2009
Staff Reporters

MediaTV: Agency heads review of the year

ASIA-PACIFIC - MediaTV caught up with the region's agency bosses at the recent Agency of the Year Awards and asked them their thoughts on the past year.

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361° | One Asia. One Love | China
Dec 15, 2009

361° | One Asia. One Love | China

Chinese sportswear brand 361° has launched an integrated campaign through Ogilvy & Mather Beijing in preparation for the Guangzhou Asia Games in 2010.

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361° | One Asia. One Love | China
Dec 15, 2009

361° | One Asia. One Love | China

Chinese sportswear brand 361° has launched an integrated campaign through Ogilvy & Mather Beijing in preparation for the Guangzhou Asia Games in 2010.