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Verdict Peter Kinnane, Offsite Connections
Dec 31, 2003

Verdict Peter Kinnane, Offsite Connections

Peter Kinnane, chief executive of Offsite Connections the special events company used for the Pfizer China group, brought the skills developed over many years as a Qantas representative in Asia to this project.

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Pfizer sails in Sydney
Dec 31, 2003

Pfizer sails in Sydney

Chinese sales representatives from drugs firm Pfizer were rewarded with a unique sailing experience in Sydney Harbour and a taste of Australian excitement. Miles Clarke reports

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Marriott launches room-rate pledge
Dec 31, 2003

Marriott launches room-rate pledge

HONG KONG Marriott International has launched the Look No Further Best Rate Guarantee to ensure business customers receive the best available room rate at approximately 2,500 Marriott hotels.

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Hainan hosts regional VIP forum to boost economic co-operation
Dec 31, 2003

Hainan hosts regional VIP forum to boost economic co-operation

BEIJING The second annual Boao Forum for Asia (BFA) at the Sofitel Boao and BFA International Convention Centre late last year attracted 1,000 VIP delegates from 26 countries.

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Trio forms Asia-Pacific Venues Alliance
Dec 31, 2003

Trio forms Asia-Pacific Venues Alliance

Asia-Pacific Three leading Asian venues - Suntec Singapore International Convention and Exhibition Centre, Nippon Convention Centre and Shanghai New International Expo Centre (SNIEC) have formed the Asia-Pacific Venues Alliance (APVA) to provide a single channel of easy access to CEI facilities in the region.

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DIARY: On the spot - Quinn Taw, Managing director, MindShare Beijing
Dec 11, 2003

DIARY: On the spot - Quinn Taw, Managing director, MindShare Beijing

What's the best part of your job?

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DIARY: Cross-dressing and gerbil shagging for unbridled creativity
Dec 11, 2003

DIARY: Cross-dressing and gerbil shagging for unbridled creativity

Most people are content to go through life making an impression in their own unique way, plodding along, going with the flow. Euro RSCG Partnership executive creative director for Singapore and Malaysia, Rob Martin Murphy, likes to rewrite the rule book and stick two (creative) fingers up at the establishment.

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DIARY: On the spot - Quinn Taw, Managing director, MindShare Beijing
Dec 11, 2003

DIARY: On the spot - Quinn Taw, Managing director, MindShare Beijing

What's the best part of your job?

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DIARY: Cross-dressing and gerbil shagging for unbridled creativity
Dec 11, 2003

DIARY: Cross-dressing and gerbil shagging for unbridled creativity

Most people are content to go through life making an impression in their own unique way, plodding along, going with the flow. Euro RSCG Partnership executive creative director for Singapore and Malaysia, Rob Martin Murphy, likes to rewrite the rule book and stick two (creative) fingers up at the establishment.

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PAX: Asia's media habits in flux
Dec 11, 2003

PAX: Asia's media habits in flux

HONG KONG - As the region's media habits fluctuate, PAX results suggest again that print is losing out to TV

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PAX: SEASON TO SPEND - While companies are still being cautious in spending, consumers are indulging personal desires
Dec 11, 2003

PAX: SEASON TO SPEND - While companies are still being cautious in spending, consumers are indulging personal desires

Asia's top earners may still be constrained by tight budgets at the office, but it's a different story when work hours are over, according to the latest figures of Synovate's rolling PAX survey.

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TOP MARKETERS OF 2003: Asia's marketing stars
Dec 11, 2003

TOP MARKETERS OF 2003: Asia's marketing stars

In a year when most preferred to be cautious, these marketers showed their resilience and ingenuity in the face of major difficulties, as Alfred Hille reports.

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BRAND BATTLES: Energy drinks pump up the volume in Thailand
Dec 11, 2003

BRAND BATTLES: Energy drinks pump up the volume in Thailand

The successful launch of a new energy drink backed by a country music legend stoked the fires of competition for its older rivals, as Sangeeta Mulchand discovers.

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BRAND BATTLES: Malaysia's shampoo rivals slug it out on TV
Dec 11, 2003

BRAND BATTLES: Malaysia's shampoo rivals slug it out on TV

The battle for the shampoo market is about to get down and dirty in Malaysia, where Unilever and Procter & Gamble are duking it out for top spot. Jimmy Yap reports.

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BRAND BATTLES: Asia's upswing
Dec 11, 2003

BRAND BATTLES: Asia's upswing

As consumers in Asia cautiously peer into 2004, looming ahead are some of the most intensive brand turf wars that the region has ever experienced. Alfred Hille reports on next year's prospects, while Media writers evaluate the biggest brand battles which are still in progress.

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LEADER: Shift underlines changes at OMD
Dec 11, 2003

LEADER: Shift underlines changes at OMD

Two years ago, few would have put serious money on OMD landing a global account, much less one with the global heft of McDonald's.

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OPINION: Time ripe for Asian marcoms chains to emerge
Dec 11, 2003

OPINION: Time ripe for Asian marcoms chains to emerge

Times are tough, and getting tougher. Multinational marketing communication conglomerates grow from strength to strength, leaving locally-owned Asian marcom businesses to survive mostly on crumbs from the table.

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ANALYSIS: All eyes on Star's dark horse CEO
Dec 11, 2003

ANALYSIS: All eyes on Star's dark horse CEO

Star has hit profit, but its new chief will still have her hands full.

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PROFILE: Giving a voice to HK's advertisers
Dec 11, 2003

PROFILE: Giving a voice to HK's advertisers

The HK 2As has a new chief, one who is keen to provide a louder voice to marketers, writes Sharon Desker Shaw.

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PRWEEK: Careers Q&A - Sharon Foong, PR consultant, Leo PR Malaysia

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