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AnalogFolk appoints global CEO
Oct 4, 2019
Omar Oakes

AnalogFolk appoints global CEO

The agency has bought the consultancy run by former Publicis Worldwide boss Guy Wieynk and appointed him CEO.

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Hair 101: Pantene targets Chinese university students
Oct 4, 2019
Ad Nut

Hair 101: Pantene targets Chinese university students

THE WORK: 'Freshman fresh look' for Pantene by Grey Group Hong Kong.

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National pride propels Chinese to support local brands
Oct 4, 2019
Staff Reporters

National pride propels Chinese to support local brands

Prophet's 2019 China Brand Relevance Index shows the surge of Huawei, DJI and Li-Ning, which all jumped into the top 50.

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40 Under 40 2019: Nominations are now open
Oct 3, 2019
Staff Reporters

40 Under 40 2019: Nominations are now open

You have until October 21 to nominate an exceptional individual to the definitive list of young talent to watch in Asia-Pacific.

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What is digital placemaking?
Oct 2, 2019
Staff Reporters

What is digital placemaking?

Digital placemaking is a relatively new advertising medium for brands. Vandal's Emile Rademeyer explains how brands are using it, and how it forms part of the shift from advertising to experiences.

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App uses tactile feedback to teach breast self-exam techniques
Oct 2, 2019
Staff Reporters

App uses tactile feedback to teach breast self-exam techniques

Colenso BBDO and Breast Cancer Foundation NZ want to teach women how to use their hands to look for breast cancer.

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Will a new CEO change McCann's fortunes in Japan?
Oct 2, 2019
David Blecken

Will a new CEO change McCann's fortunes in Japan?

We spoke with incoming McCann CEO Antony Cundy about his plans to challenge Dentsu-Hakuhodo dominance, and with outgoing leader Charles Cadell about what Japan taught him.

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Edelman promotes Matthew Harrington to global president
Oct 2, 2019
Thomas Moore

Edelman promotes Matthew Harrington to global president

'It's too big a job for me to do myself,' Richard Edelman said about handing off the president role to Harrington.

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Grey's Per Pedersen steps down as global creative council chair
Oct 1, 2019
Lindsay Stein

Grey's Per Pedersen steps down as global creative council chair

John Patroulis, Grey Worldwide chief creative officer, will now lead the council.

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Keeping pace with... R/GA's Tuomas Peltoniemi
Oct 1, 2019
Jessica Goodfellow

Keeping pace with... R/GA's Tuomas Peltoniemi

WATCH: Switching agencies, what the industry gets wrong about gen Z and fun facts about Finland. We put the questions everyone wants answered to R/GA's APAC lead.

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Move over KOLs: 'KOCs' and 'private domain traffic' are hot in China
Oct 1, 2019
Cindy Gu

Move over KOLs: 'KOCs' and 'private domain traffic' are hot in China

No market is more fond of latching onto the latest trends in marketing terminology than China. Campaign’s Cindy Gu looks at the origin and value of two old, but concepts for brands.

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Kraft Heinz: let’s measure digital advertising on brand value rather than cost
Sep 30, 2019
Jessica Goodfellow

Kraft Heinz: let’s measure digital advertising on brand value rather than cost

Kraft Heinz marketing head argues that conversations on digital advertising are too concentrated on cost rather than impact to brand, and that agencies need to step up

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Move and win roundup: Week of September 30, 2019
Sep 30, 2019
Staff Reporters

Move and win roundup: Week of September 30, 2019

Edelman, Happy Marketer, Vero, Catalina Marketing, Uniqlo, PRHK, Havas Media, The Works, WE Communications, Red Havas, Sunny SIde Up, Weber Shandwick, Now Comms Asia, Jack Morton, One Green Bean, Happiness Saigon, Publicity Asia, GOVT and more to come, in our weekly collection of people moves and account news.

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G-Man’s blockchain venture rolls out first digital marketing products
Sep 30, 2019
Jessica Goodfellow

G-Man’s blockchain venture rolls out first digital marketing products

Aqilliz is rolling out its first product lines, which it says address digital marketing's key pain points, and will make several senior hires in the coming months.

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Keeping pace with... Google's Tara Mckenty
Sep 30, 2019
Jessica Goodfellow

Keeping pace with... Google's Tara Mckenty

WATCH: Solving diversity challenges, role models, overhyped trends and more. The APAC Brand Studio creative lead tackles it all.

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How adland can better engage with deaf and hard-of-hearing people
Sep 30, 2019
Lindsay Stein

How adland can better engage with deaf and hard-of-hearing people

Campaign US caught up with Rosa Lee Timm, CMO of the Communication Service for the Deaf, during National Deaf Awareness Month.

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Adland insiders on Advertising Week's Pitbull controversy
Sep 30, 2019
Lindsay Stein

Adland insiders on Advertising Week's Pitbull controversy

Having 'Mr. Worldwide' and his twerking dancers close the week has caused a flurry of backlash.

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How Xandr is building for the future of advertising
Sep 30, 2019
Sam Tan

How Xandr is building for the future of advertising

Xandr's Sam Tan on the ad tech company's trio of platform and marketplace offerings—Xandr Invest, Xandr Monetize and Community—and its vision for premium video and TV

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What goes into glass ceilings, and how to smash them
Sep 30, 2019
Staff Reporters

What goes into glass ceilings, and how to smash them

WATCH: Merlee Cruz-Jayme talks about the biggest component of glass ceilings and the challenges in breaking all types of them.

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Amazon gears up for advertising services push in Asia
Sep 30, 2019
David Blecken, Jessica Goodfellow

Amazon gears up for advertising services push in Asia

The company’s advertising business sits largely under the radar in a region with fragmented ecommerce services, but that looks about to change.

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