Is language in campaigns more loaded than we think—or is it just a matter of differing styles?
Havas Media Group, WE Communications, Jack Morton, The Social Club, Sojern, Fitch, Ogilvy, Doodle Brands, BBC Studios, Sweetshop and more to come, in our weekly collection of people moves and account news.
At a time of polarising politics, we ask PR pros how organisations should balance employee behavior and brand values.
Archetype, Prodigious Singapore, Portland, Imagination, Wavemaker, Isentia, Lion & Lion, Airbnb, Aqilliz, Ampverse, Award School and more to come, in our weekly collection of people moves and account news.
182-year-old P&G may seem an unlikely force for corporate change, but senior marketer Allison Tummon Kamphuis says it is serious about sustainability, ethics and equality.
The UK's Advertising Standards Authority reports that complaints about influencers - failing to disclose commercial links or posting irresponsibly about products - have more than tripled over the past year
The metrics that agencies and brands are using to understand the impact of working with influencers are not fit for purpose.
Leo Burnett, Twitch, Wunderman Thompson, The Wired Agency, Veritas, INVNT, Zeno Group, Pitchfork Partners, Landor, Weber Shandwick, Happy Marketer, Bounche Indonesia, Havas International, Nissan, Fiftyfive5 and more to come, in our weekly collection of people moves and account news.
The PR firm hires a series of industry heavyweights across its Asia offices.
The new move will merge all of EGM's sub-brands into one entity.
Overseas, it has to grapple with scepticism on Chinese produce. Within its home country, it has to contend with a small market. Foong Li Mei explores how Anyue played the cards it was dealt.
The festival Introduces the Creative Business Transformation Lions and revamps the PR Lions.
A WE Red Bridge report exclusively attained by PRWeek Asia highlights the unique needs and wants of Chinese consumers in the age of purpose.
Xaxis, MullenLowe Indonesia, MRM McCann China, Criteo, Dentsu Aegis, Happy Marketer, Grey Indonesia, Havas Group Indonesia, Inca, Splash Worldwide, WE Communications, Reuter Communications, Tomorrow, GroupM, Leo Burnett, KLWTT and more, in our weekly collection of people moves and account news.
To accommodate Deepavali festivities, the final entry deadline will be extended to October 31, with no further extensions.
The agency's fourth office in the region will be run by Sai Roshini Daswani.
Enero Group, TVC Group, VMLY&R Brisbane, Ying Communications, Wunderman Thompson, Finsbury, The Core Agency, OMD Hong Kong, APAC Effie Awards, TheAsianparent, Happy Marketer, CHE Proximity, ViSenze and more, in our weekly collection of people moves and account news.
Organic growth was only up 0.4% in Asia-Pacific
The early deadline has passed, but you still have until 6pm SIN/HKT next Monday to nominate your exceptional young talent to this year's list.
As ecommerce exposes more brands to review fraud, we look at the size of the problem and how to mitigate it.