SINGAPORE - McCann Healthcare Worldwide CEO John Cahill says when it comes to public health, it's more a case of corporate social imperative rather than just responsibility.
ASIA-PACIFIC - In a wide-ranging interview, global strategy director for PHD Mark Holden offers his thoughts on the media industry in 2012 and beyond. Among the predictions is the possibility that media agencies may hive off their real-time bidding arms.
In an exclusive interview with Campaign Asia Pacific, Lowe & Partners Worldwide chairman Tony Wright explains why demographics are destiny, and the importance of the everyday luxury effect in a recession.
SINGAPORE - PT Indo-Ad's new group technical advisor Stephen Mangham talks to Campaign about his six-year tenure at Ogilvy & Mather Singapore and his new role in Indonesia.