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Is mobile video killing the importance of sound?
Jul 18, 2016
Jonathan Rudd

Is mobile video killing the importance of sound?

Like 'video killed the radio star', is mobile video killing the starring role for music in advertising?

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Snapchat marketing in Asia: What you need to know
May 29, 2016
Jonathan Rudd

Snapchat marketing in Asia: What you need to know

You shouldn't get too excited about Snapchat, because it's not offering ad products in Asia yet (except Australia), but you should get ready because it might be a factor sooner than you think, writes Carat's Jonathan Rudd.

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