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Has the promise of brand purpose been overblown?
May 28, 2017
John Tylee

Has the promise of brand purpose been overblown?

After a raft of ads that have come under criticism for consumers for being tasteless, John Tylee investigates whether brands are taking the concept of "purpose" too far.

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Former WPP creative chief Robyn Putter dies
Mar 3, 2010
John Tylee

Former WPP creative chief Robyn Putter dies

LONDON - Robyn Putter, WPP's former worldwide creative director who worked for Ogilvy & Mather for more than 30 years, has died aged 58.

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