R/GA Singapore's creative director urges women to enter See It Be It at Spikes Asia (and today is the last day to do so).
CEOs and key players in the marketing and media world share their vision of a brighter future for women—and how to make it happen.
Anita Rao Kapur, regional head of brand for Kantar’s Insights Division, shares her thoughts on why some campaigns targeting women work — and some are 'Jane Walkers'.
We talk to the executive creative director of DDB Sydney about the idea of being labelled a "female ECD", the lack of role models for women in advertising and raising four children alongside a successful career.
Very few brands tell their story right, and even fewer are excellent in providing a “branded experience” along all touchpoints of the customer journey.
Gaming has long been thought of as a male-dominated pastime—but it’s time to call 'game over' on this outdated stereotype.
Views of feminism are in flux all over the world. The challenge for brands is that the prevailing narrative differs from market to market.
Sexual harassment is endemic, a systemic "rot" at the heart of the industry, says advertising's Cindy Gallop. She is sure that in India's adland, where the #MeToo movement appears to have slowed, just as in the rest of the world, there are many more developments to come.
Ahead of the Spikes Asia Festival of Creativity, two jury presidents and four top global creatives reveal their daily routines. Do yours stifle creativity or enable it to flourish?
After decades without a quintessential, representative design sense, modern China has a spirit so acute and unique that it can finally be captured through design.
More than you might think. Yet many brands continue to stay too quiet about it.
R3's Goh Shu Fen makes the dollars and cents case for gender equality
Across the region, specialist independent agencies are starting to compete with the largest networks in pitches that would’ve been unimaginable only a few years ago.
Wunderman's Bryce Whitwam grumbles about working with clients in China that suffer from too much infighting and divisiveness.
Athletic pursuit is no longer solely the province of men, as Japanese women more openly embrace the physical benefits, camaraderie and individual expression exercise can provide.
Especially in Southeast Asia, young women are reinventing the way businesses are created and operated.
It is time to challenge the status quo when it comes to the lack of older women in the industry and their depiction in advertising.
"There's still a lot of room for loyalty marketing to develop," says Chang.
Emma Loisel, COO at The Exchange Lab, tackles gender diversity in the workplace and offers some personal advice to women looking to climb the career ladder.
It's not going to be so bad, and following some simple advice will better serve brands, writes Ogilvy's head of digital and social in Malaysia.