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HSBC unveils new ad campaign around Women’s Champions golf tournament
Jan 3, 2011
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HSBC unveils new ad campaign around Women’s Champions golf tournament

SINGAPORE – HSBC is offering insights and opportunities into the world of golf in a new campaign from JWT Singapore in the run-up to the bank’s sponsorship of the Women’s Champions golf tournament.

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Borneo Motors changes agencies in expansion drive
Jan 20, 2011
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Borneo Motors changes agencies in expansion drive

SINGAPORE – Singapore’s biggest motor distributor, Borneo Motors, is expanding its operations in Singapore at a time when the vehicle market here is shrinking.

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Ogilvy shifts core IBM team to Singapore, names DiGiovanni regional lead
Jan 26, 2011
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Ogilvy shifts core IBM team to Singapore, names DiGiovanni regional lead

SINGAPORE - Ogilvy & Mather has appointed Rob DiGiovanni, senior partner and managing director of digital marketing at Ogilvy & Mather New York, to the role of regional demand programme lead across emerging and growth markets for IBM.

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Agnihotri to lead planning, IP development at McCann Malaysia
Feb 28, 2011
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Agnihotri to lead planning, IP development at McCann Malaysia

KUALA LUMPUR - Milan Agnihotri has relocated to Malaysia as group director of brand planning and innovation at McCann Worldgroup.

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Stephen Lock joins Edelman in IndoPacific, SEA lead role
May 24, 2011
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Stephen Lock joins Edelman in IndoPacific, SEA lead role

JAKARTA - IndoPacific Edelman has appointed Stephen Lock to the newly created position of senior technical adviser. He also assumes the newly created role of Southeast Asia public affairs practice head.

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Jetstar signs as official airline partner for WTA tennis across APAC
Jan 11, 2011
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Jetstar signs as official airline partner for WTA tennis across APAC

SINGAPORE/SYDNEY – Budget airline Jetstar has signed a ‘six-figure’ deal to sponsor Women’s Tennis Association (WTA) tournaments across Asia-Pacific. This will see Jetstar become the WTA’s first-ever official airline partner for international tennis events across the entire region.

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VIDEO: HSBC Singapore's Darren Friedlander on sports marketing
Jan 21, 2011
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VIDEO: HSBC Singapore's Darren Friedlander on sports marketing

SINGAPORE – As HSBC Singapore rolls out its biggest single campaign and event in Southeast Asia this year, the HSBC Women’s Champions 2011, head of marketing Darren Friedlander talks to Campaign about sports marketing, social media and being ‘The world’s local bank’.

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Bates continues to ramp up in region
Dec 1, 2011
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Bates continues to ramp up in region

MALAYSIA – Bates has appointed Nor Amanah Latiff as managing director for its Malaysia office as it continues to strengthen operations in Southeast Asia.

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Leo Burnett Thailand wins 100 Pipers
Apr 21, 2011
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Leo Burnett Thailand wins 100 Pipers

BANGKOK – Leo Burnett Thailand has been awarded Pernod Ricard’s 100 Pipers whisky business following a three-way pitch.

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Unofficial breast cancer Facebook campaign goes viral but does little for the cause
Oct 13, 2010
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Unofficial breast cancer Facebook campaign goes viral but does little for the cause

SINGAPORE – Women the world over have risen to a Facebook status challenge for Breast Cancer Awareness month, but detractors says viral success means little unless it translates into action.

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Mindshare Indonesia appoints Himanshu Shekhar as CEO
Jan 16, 2012
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Mindshare Indonesia appoints Himanshu Shekhar as CEO

JAKARTA - Mindshare has announced that Himanshu Shekhar has been appointed as CEO Indonesia, with immediate effect.

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Mindshare Indonesia appoints Himanshu Shekhar as CEO
Jan 16, 2012
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Mindshare Indonesia appoints Himanshu Shekhar as CEO

JAKARTA - Mindshare has announced that Himanshu Shekhar has been appointed as CEO Indonesia, with immediate effect.

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McCann Malaysia's ECDs to head up Southeast Asia creative council
Jul 14, 2011
Unknown Unknown, Emily Tan

McCann Malaysia's ECDs to head up Southeast Asia creative council

SOUTHEAST ASIA - In its latest move following the restructuring of the Interpublic Group's (IPG) business in Asia, McCann Worldgroup has formed a Southeast Asia and Australasia Creative Council to reflect changes in the group's structure.

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Sportfive scores the rights to UEFA EURO 2012 football
Sep 17, 2010
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Sportfive scores the rights to UEFA EURO 2012 football

SINGAPORE - Sportfive has been appointed as the exclusive sales agency for the media rights to UEFA EURO 2012 in a number of markets in Asia and across all of Oceania.

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Pat Lim joins Mediabrands as MD of UM and Initiative in Singapore
Sep 23, 2011
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Pat Lim joins Mediabrands as MD of UM and Initiative in Singapore

SINGAPORE - Mediabrands has announced the appointment of Pat Lim as managing director of both UM and Initiative Singapore.

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Amazing true story inspires Leo Burnett campaign for TMB
May 16, 2011
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Amazing true story inspires Leo Burnett campaign for TMB

BANGKOK – Leo Burnett in partnership with Glue Society have recreated the true story of Thailand’s most extraordinary soccer team as part of a new campaign for TMB Bank, one of Thailand’s leading retail banks.

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Air Asia throws another creative punch at rival Tiger Airways
Oct 20, 2010
Unknown Unknown, Angelia Seetoh

Air Asia throws another creative punch at rival Tiger Airways

SINGAPORE – Malaysian budget airline Air Asia has caused controversy with a print ad poking fun at Singapore rival Tiger Airways’ recent flight cancellations.

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Group M and WDA launch Media Masters programme
Nov 15, 2010
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Group M and WDA launch Media Masters programme

SINGAPORE – GroupM, in conjunction with the Workforce Development Agency (WDA) and Singapore Media Academy, has launched the industry’s first nationally recognised training programme, Media Masters, with the first intake scheduled for January 2011.

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VIDEO: Media agencies may split: PHD's Mark Holden
Jan 4, 2012
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VIDEO: Media agencies may split: PHD's Mark Holden

ASIA-PACIFIC - In a wide-ranging interview, global strategy director for PHD Mark Holden offers his thoughts on the media industry in 2012 and beyond. Among the predictions is the possibility that media agencies may hive off their real-time bidding arms.

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The Upper Storey joins Aegis’ Isobar network
Jan 31, 2012
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The Upper Storey joins Aegis’ Isobar network

SINGAPORE - Aegis has acquired a minority share in award-winning digital agency The Upper Storey (TUS) which becomes part of Isobar Asia Pacific and rebrands as TUS Isobar.

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