Search results for "women leading change"

Articles: 3 Results Filter results»
Order By: Relevant | Latest
Premium
High-end brands spy opportunity in Asia's emerging markets
Jan 17, 2011
Tessa Thorniley

High-end brands spy opportunity in Asia's emerging markets

When Louis Vuitton chief executive Yves Carcelle cut the ribbon on the luxury group’s first store in Mongolia last October, he said he had noticed many Vuitton bags “on the arms of elegant women” in trendy Mongolian nightspots.

Premium
The evolution of China’s follower brands
Nov 11, 2010
Tessa Thorniley

The evolution of China’s follower brands

A number of Chinese brands that began as copycats have shaken off that stigma to become successful in their own right. But where do they go next?

Premium
Is pharma social?
Dec 15, 2010
Tessa Thorniley

Is pharma social?

In an industry with almost no above-the-line advertising, social media would seem to offer exciting marketing potential. Indeed, the mass of pharmaceutical information being shared online — both official and unofficial — is increasingly necessitating a presence from pharmaceutical companies in the space.

Filter results

Date

Article Type

Site Category

Author