Search results for "women leading change"

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Not doctor-approved: China bans marketing of beauty products as ‘medical’
Feb 11, 2019
Ruonan Zheng

Not doctor-approved: China bans marketing of beauty products as ‘medical’

Cosmetics brands have quickly removed all 'medical' terms from their official websites.

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Chanel could pull plug on Hong Kong show
Aug 26, 2019
Ruonan Zheng

Chanel could pull plug on Hong Kong show

Cruise show slated for November faces uncertainty amid continuing protests.

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World Consumer Rights Day is back: Prep your PR team
Mar 7, 2018
Ruonan Zheng

World Consumer Rights Day is back: Prep your PR team

The theme for this year’s two-hour show is ‘quality consumption’, making the luxury industry a likely target.

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MCM builds giant playground in Shanghai flagship store
Aug 1, 2019
Ruonan Zheng

MCM builds giant playground in Shanghai flagship store

The German leather goods brand transformed its flagship store in Shanghai by way of a virtual playground.

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Major WeChat trends brands can’t ignore in 2019
Jan 8, 2019
Ruonan Zheng

Major WeChat trends brands can’t ignore in 2019

From mini-programs to monetisation strategies, how might luxury brands most effectively leverage WeChat in the coming year?

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Tencent game tie-in sends lipstick sales soaring
Feb 12, 2019
Ruonan Zheng

Tencent game tie-in sends lipstick sales soaring

Cosmetics brand M.A.C. scored a big success with special-edition lipsticks co-branded for the Tencent mobile game 'Honor of Kings'.

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LVMH digital czar on China, sales and the new definitions of luxury
Nov 19, 2018
Ruonan Zheng

LVMH digital czar on China, sales and the new definitions of luxury

Ian Rogers discusses what the luxury industry has missed about the mobile experience and how he has tried to make online shopping more luxurious.

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