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UPDATE: Burger King's Shots TVC bows to 'what women want'
May 4, 2011
Rhandell Rubio

UPDATE: Burger King's Shots TVC bows to 'what women want'

SINGAPORE - Burger King Singapore has launched a 'What women want, women get' campaign to roll out its new BK Shots burgers across the country.

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Y&R's latest 'change blindness' TVC for Brand's
Sep 23, 2011
Rhandell Rubio

Y&R's latest 'change blindness' TVC for Brand's

SINGAPORE - Y&R Singapore has unveiled the latest TVC for Cerebos Brand's Essence of Chicken, using ideas from Singapore Management University (SMU) students to illustrate the level of alertness in people's daily lives.

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Y&R Singapore sheds light on 'change blindness' in Brand's campaign
Apr 26, 2011
Rhandell Rubio

Y&R Singapore sheds light on 'change blindness' in Brand's campaign

SINGAPORE - Y&R Singapore today launched a multi-platform campaign for Cerebos Brand's Essence of Chicken, incorporating experiments from Singapore Management University (SMU) to highlight a general lack of alertness in people's everyday activities.

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Pizza Hut marks 30 years in Singapore with 'change' campaign
Apr 14, 2011
Rhandell Rubio

Pizza Hut marks 30 years in Singapore with 'change' campaign

SINGAPORE - In celebration of Pizza Hut's 30th anniversary in Singapore, JWT has rolled out a comprehensive campaign centred around the restaurant chain's revamped dine-in menu.

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INTERVIEW: Isobar's Chris Ryan warns of a changing media landscape
Aug 26, 2011
Rhandell Rubio

INTERVIEW: Isobar's Chris Ryan warns of a changing media landscape

ASIA-PACIFIC - Chris Ryan, the newly-appointed international client director (Asia-Pacific) at Isobar, says the media space in Asia is being challenged by issues of talent retention, digital transparency, and 'convergence'.

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Mitos Borromeo steps into lead role at Bates 141 Philippines
Aug 2, 2011
Rhandell Rubio

Mitos Borromeo steps into lead role at Bates 141 Philippines

THE PHILIPPINES - Bates 141 Philippines has appointed Mitos Borromeo to take on the lead role at the agency after the departure of managing director Angel Antonio on 31 July.

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JWT Shanghai leads strong China showing at Cannes
Jun 23, 2011
Rhandell Rubio

JWT Shanghai leads strong China showing at Cannes

CANNES - JWT Shanghai won mainland China's first ever Cannes Grand Prix for its 'Heaven and hell' campaign for Samsonite, in what was a big night for Greater China agencies.

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Edelman taps Leon Li to lead public affairs practice in China
Jul 27, 2011
Rhandell Rubio

Edelman taps Leon Li to lead public affairs practice in China

BEIJING - Edelman has bolstered its public affairs practice in China with the appointment of Leon Li as director, effective immediately.

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Damon Rielly tapped to lead Catcha Digital’s Malaysian office
Mar 1, 2011
Rhandell Rubio

Damon Rielly tapped to lead Catcha Digital’s Malaysian office

KUALA LUMPUR – Catcha Digital has brought in Damon Rielly to head its Malaysian office as general manager.

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Unilever withdraws all advertisements from Philippine reality game shows
Apr 13, 2011
Rhandell Rubio

Unilever withdraws all advertisements from Philippine reality game shows

THE PHILIPPINES - Unilever Philippines has withdrawn its advertisements from all reality-based game shows across all networks in the country.

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Digital moves this week from Groupon, RenRen.com, DG and more
Jun 24, 2011
Rhandell Rubio

Digital moves this week from Groupon, RenRen.com, DG and more

A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.

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Turkish Airlines retraces Silk Road for campaign supporting Hong Kong athletes
Jul 15, 2011
Rhandell Rubio

Turkish Airlines retraces Silk Road for campaign supporting Hong Kong athletes

HONG KONG - Turkish Airlines has embarked on its first sports-related campaign by sponsoring cyclists Marie Christie-Lee and Andrea Oschetti to retrace the historic Silk Road route on two wheels, and raising funds to support local athletes in Hong Kong.

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Isobar Hong Kong appoints JWT creative director
Sep 1, 2011
Rhandell Rubio

Isobar Hong Kong appoints JWT creative director

HONG KONG - Isobar Hong Kong has appointed Munhoe Tung as its creative director, joining the agency from JWT Hong Kong, as part of its efforts to boost digital capabilities across the network.

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GPY&R Sydney launches vignettes for 'Mighty Artline' campaign
Jun 21, 2011
Rhandell Rubio

GPY&R Sydney launches vignettes for 'Mighty Artline' campaign

SYDNEY - Pelikan Artline and GPY&R Sydney have today launched a new campaign for Artline pens, featuring a series of quirky spots highlighting how perceptions of everyday settings can change with added ink.

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McCann Worldgroup Singapore appoints new ECD
Apr 4, 2011
Rhandell Rubio

McCann Worldgroup Singapore appoints new ECD

SINGAPORE - McCann Worldgroup Singapore has hired Todd Waldren to take on the role of executive creative director, effective immediately.

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Singapore Polytechnic taps Golin Harris for PR duties
May 30, 2011
Rhandell Rubio

Singapore Polytechnic taps Golin Harris for PR duties

SINGAPORE - Golin Harris today announced that it has been retained as the public relations consultancy firm for the 57-year-old Singapore Polytechnic after a competitive pitch.

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Digital moves this week from LinkedIn, Publicis, Nokia and more
May 20, 2011
Rhandell Rubio

Digital moves this week from LinkedIn, Publicis, Nokia and more

A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.

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Top 10 hilarious TVCs for April Fool's Day
Apr 1, 2011
Rhandell Rubio

Top 10 hilarious TVCs for April Fool's Day

In the light-hearted spirit of April Fool's Day, Campaign Asia has compiled a list of 10 funny television commercials from across the globe. Sit back, relax and enjoy!

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JWT, XM creatives win MediaCorp Young Creatives Competition
Apr 8, 2011
Rhandell Rubio

JWT, XM creatives win MediaCorp Young Creatives Competition

SINGAPORE - Creatives Karan Dang of JWT Singapore and Celeste Ang of XM-Asia emerged victorious at the MediaCorp Young Creatives Competition in the print category.

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Huggies makes social media push for 'Step Zero' diaper
Jul 11, 2011
Rhandell Rubio

Huggies makes social media push for 'Step Zero' diaper

HONG KONG - Kimberly-Clark diaper brand Huggies has collaborated with Ogilvy & Mather Advertising and its Social@Ogilvy team to launch a new campaign for its 'Step Zero' diaper for newborns.

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